Genesis Acquisitions is a promotional marketing firm founded in 2017. Since opening our doors, we have had the opportunity to help expand various Fortune 100 and Fortune 500 Companies brands. Operating in Ohio, New York, and now headquartered in Harrisburg, PA. We use our long-standing retail partnerships to manage our clients' direct marketing and sales efforts.
We take pride in developing our company and striving to grow both professionally and personally. We understand that in order to grow, all individuals at Genesis Acquisitions must continue to learn therefore networking and professional development opportunities are a top priority. We strive to provide a fun, family environment to foster positive learning experiences.
Genesis Acquisitions is a highly recognized company nationally and has a host of awards to back up our name. Our quality services have not gone unnoticed. We are excited to call Central Pennsylvania home while continuing the build our clients' footprint.
Fortune 100 & 500 Companies entrust their brand with our team to expand their brand awareness in the Central PA territory. Genesis Acquisitions, Inc. is responsible for developing a good relationship with the local retailers and consumers.
Our team members are the face to face connection between the clients and local consumers. This critical connectivity facilitates the acquisition of new customers and promotes quality customer service.
What we do and the approach we take gives immeasurable results. Marketing is more than just securing consumers for our clients, it’s about creating a relationship that lasts.
Our approach within large retail venues allows us to target shoppers in a spending money frame of mind. We are able to market the product or service more effectively because of this.
Hometown: Palmyra, PA
College + Degree: HACC - computer science
Genesis Acquisitions provides growth opportunities for each individual who joins our team based on merit not seniority. By pushing our team members to step outside of their comfort zones while practicing basic sales and marketing skills alongside mentors. All management starts at entry-level with lessons in marketing, teaching, training, and developing other team members, and mastering the back-end of business operations. From there, successful team members move into a Branch Manager position to oversee and manage a campaign or manage a territory.
In the Marketing & Sales Representative phase you will learn how to effectively execute an in-store marketing campaign for one of our Fortune 500 Clients. The Marketing & Sales Representative is usually the first line of contact for new and existing customers, so a big part of this phase is customer service. They will then help manage their own marketing campaign.
In the Account Manager phase, you will be responsible for one in-store marketing campaign. The Account Managers will focus on the relationship on one key account, as well as helping to continue to develop our process.
In the Training Manager phase, you will be responsible for multiple in-store marketing campaigns throughout the city. The Training Manager will train Marketing & Sales Representatives and mentor Account Managers. Training managers also help develop the training process.
The Assistant Branch Manager’s responsibilities shift from in front to behind the scenes. The Assistant Branch Manager will start his/her training by learning how to do payroll, interview potential employees, as well as learn about the financial aspect of the business, including the company budget. The most important role of the Assistant Branch Manager is the planning of expansion.
The Branch Manager's role starts with Brand Management. The Branch Manager is responsible for in-store marketing campaigns in the territory. He or she will be responsible for making sure in-store marketing campaigns represent our clients’, the retail stores’ as well as our standards.
Genesis Acquisitions manager Dominique Ellis took his top manager on a networking trip to Dallas, Texas. " We went to network with one of the top-performing marketings in the nation. A BIG part of growing as a company is seeing what's working within the offices that's producing high-performance results"-says Dominique
While in Dallas Mr. Ellis was asked to do a Podcast interview about the power of being a good student and how he began his journey into entrepreneurship. Listen in on the top tips Dominique gave during his interview.